Earning money by putting advertisements in your website

A lot of websites are earning thousands of dollars per month or even per day,then why your website can't do that? People who have mastered or tries to master these earning techniques always do well in this case. You need to know what are the ways you can follow to make changes/additions into your website to earn. Mostly start-up websites need immediate ROI(Return of investment) and earnings. These start-up websites must first use only CPC,CPM based advertising programs on their websites. These ads on your website maximizes the possiblities of faster earnings. There are lots of math terms used in internet to describe the type and calculations of earnings. See below :

PPC/CPC : Pay Per Click/Cost Per Click (You earn money when a visitor clicks on an Advertisement displayed on your website)

PPP : Pay Per Play (You earn money when a visitor visits your site. When he visits a 5 sec audio clip will be played in your website and you will be paid for that)

CPM : Cost Per Thousand Impressions (Earn money by showing thousand impressions(displays) of images)

CPD : Cost Per Day (Some Ad Networks allow you to fix a price for showing advertisements for a day)

CTR : Click-through rate (number of clicks on the ad devided by the number of times ads shown)

eCPC : Effective Cost Per Click (the average cost per click)

eCPM : Effective Cost Per Thousand Impressions (the average cost per thousand impressions)

CPS/CPA : Cost Per Sale/Cost Per Action (you will be paid when a visitor to the ad purchases something or does some required action such as filling some forms - See below - CPL)

CPL : Cost Per Lead (you will be paid when a visitor to the ad does some required action such as filling some forms.)

Advertising Networks :

Advertisers provide their ads to the networks. Publishers(you) display those ads in their websites and earn money on CPC, CPM ... basis. When you join and create your publisher account with them, you will be provided with a script code to paste in to your website in a particular place (Ad Space) in your website. The advertisers ads will be displayed in that place and provides you earnings.

Google Adsense

Google is the first and foremost biggest advertising network. Google Adsense program is the advertising program for webmasters who want to display advertiser's ads on their websites to earn some extra revenue. Millions of websites have joined and using it successfully. Some websites even earn thousands of dollars in a month in this program. Google Adsense is based on CPC and a small CPM. Google is considered best among the other ad networks in revenue terms.

Alternatives for Google :

AdBrite*
Bidvertiser Publisher Advertiser
Chitika* Publisher Advertiser
Text-Link-Ads
Yahoo Publisher Network
Kontera*

* Considered compatible with google adsense. ie you can put their ads on the same page where google adsense ads are present. But as per Google policies these ads should not look same as adsense ads. Please refer Google policies, adsense blog and adsense forum before you do this.

Internet Audio Ads - PPP (Pay Per Play)

This a new revolutionary form of advertising evolving now in internet. You earn money when a visitor visits your site. When he visits a 5 sec audio clip will be played in your website and you will be paid for that. NetAudioAds have started this and is at the end of its Beta. That means soon they are going to start providing their ads for all publishers. They may stop accepting publishers soon. So you can join the network immediately.

This will be the easiest and fastest form of earning revenue in internet.

Join Here NetAudioAds

Affiliate Networks

Affiliate Networks are a kind of advertising networks where they pay on CPA/CPS or CPL basis. When a visitor clicks on ads on your website you will not be paid. But when he purchases something after visiting that website you will be paid. Affiliate networks tracks these visitors and their purchases. You will be paid even if the visitor returns without purchasing and comes back after a few months and purchases depending on the tracking cookie's lifetime installed on the visitor's computer. There are lots of affiliate programs in the internet and you can create your account with them and earn money placing ads in your website. Some of the best affiliate networks are listed below :

Pepperjam Network
ShareaSale
Zanox
LinkShare
Commission Junction


Direct Selling of your products

You can sell your own products like shopping items and digital products such as e-books etc.. This kind of website may need some investment. But in case of digital products that you create on your own like softwares,widgets,e-books,articles you may not need any investment. If you are selling your own products with some investment, you don't need to put other business websites ads on your website unless you have a joint-venture with some other business. Some websites provides services for creating your web stores to sell your or others products.They are Amazon, ebay, Yahoo shopping etc...

Direct Selling of Advertisements

You can sell Ad Spaces for any other websites who want to advertise on your website. You can earn money which is solely based on the traffic (no of visitors, page views ..) on your website. Sometimes you may get contacted by advertisers directly or you can use services of Chitika, bidvertiser and other networks for putting direct ads on your website. So that you can fix your own price for that. See the list above in alternatives for google section.

Try to use above networks and see the results and decide about which you can keep and which you can avoid.

In the next article i will write about promoting and driving traffic to your website.

Read my previous articles in this series :

Startup Websites - How to start my first Website?
How to Monetize my Website?